Image Optimization

  • If you are for instance a blogger or write articles for an online magazine or newspaper, you encounter this question on a probably daily basis: should I add an image to my article? The answer is “Yes”. Images make an article more vivid and can actually contribute to improving the SEO for your article. In this post, I’d like to explain the steps that should be taken to fully optimize an image for SEO
  • Images, when added with a certain consideration, will help understand your article a lot. “A picture is worth a thousand words”. Yeah, well, probably not for Google, but it can for sure spice up a 1000 dull words, illustrate what you mean in a chart or data flow diagram, or simply make your social media efforts more attractive.
  • It’s a simple recommendation: use images to every article you write online. It’ll make it more appealing.
  • There is a simple image SEO reason for that: an image that is surrounded by related text, ranks better for the keyword it is optimized for. More details on image SEO later.
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